The extent of e-commerce by product category in Sweden 2016
This statistic shows the extent of e-commerce by product category in Sweden during the first quarter of 2016. The most common product category for e-commerce was clothes and sport equipment, with 45 percent of respondents purchased during the time under consideration. Other common categories were travel arrangements and tickets for events. One quarter of respondents purchased telecommunication services, while only 5 percent bought digital educational material.
