This statistic presents the average brand response rate on social media in the United States as of the third quarter of 2017, by vertical. According to the findings, the retail industry had an average response rate of 16 percent to communicating back to their consumers on social media, while the consumer goods industry reported in 14 percent.
Average social media response rate of brands in the United States as of 3rd quarter 2017, by vertical
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Sprout Social. (November 7, 2017). Average social media response rate of brands in the United States as of 3rd quarter 2017, by vertical [Graph]. In Statista. Retrieved November 16, 2024, from https://www.statista.com/statistics/748419/brand-consumer-average-response-rate-social-media/
Sprout Social. "Average social media response rate of brands in the United States as of 3rd quarter 2017, by vertical." Chart. November 7, 2017. Statista. Accessed November 16, 2024. https://www.statista.com/statistics/748419/brand-consumer-average-response-rate-social-media/
Sprout Social. (2017). Average social media response rate of brands in the United States as of 3rd quarter 2017, by vertical. Statista. Statista Inc.. Accessed: November 16, 2024. https://www.statista.com/statistics/748419/brand-consumer-average-response-rate-social-media/
Sprout Social. "Average Social Media Response Rate of Brands in The United States as of 3rd Quarter 2017, by Vertical." Statista, Statista Inc., 7 Nov 2017, https://www.statista.com/statistics/748419/brand-consumer-average-response-rate-social-media/
Sprout Social, Average social media response rate of brands in the United States as of 3rd quarter 2017, by vertical Statista, https://www.statista.com/statistics/748419/brand-consumer-average-response-rate-social-media/ (last visited November 16, 2024)
Average social media response rate of brands in the United States as of 3rd quarter 2017, by vertical [Graph], Sprout Social, November 7, 2017. [Online]. Available: https://www.statista.com/statistics/748419/brand-consumer-average-response-rate-social-media/
