This statistic presents the reasons why consumers in the United States call out brands on social media as of July 2017. According to the findings, 60 percent of consumers reported that they had called out brands on social media due to dishonest behavior. Additionally, 57 percent of consumers stated their reason was due to in-person rudeness, while 31 percent said that online rudeness was their cause of calling out brands.
Reasons why consumers in the United States call out brands on social media as of July 2017
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Sprout Social. (August 25, 2017). Reasons why consumers in the United States call out brands on social media as of July 2017 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/748346/consumer-reasons-calling-out-brands-social-media-us/
Sprout Social. "Reasons why consumers in the United States call out brands on social media as of July 2017." Chart. August 25, 2017. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/748346/consumer-reasons-calling-out-brands-social-media-us/
Sprout Social. (2017). Reasons why consumers in the United States call out brands on social media as of July 2017. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/748346/consumer-reasons-calling-out-brands-social-media-us/
Sprout Social. "Reasons Why Consumers in The United States Call out Brands on Social Media as of July 2017." Statista, Statista Inc., 25 Aug 2017, https://www.statista.com/statistics/748346/consumer-reasons-calling-out-brands-social-media-us/
Sprout Social, Reasons why consumers in the United States call out brands on social media as of July 2017 Statista, https://www.statista.com/statistics/748346/consumer-reasons-calling-out-brands-social-media-us/ (last visited December 23, 2024)
Reasons why consumers in the United States call out brands on social media as of July 2017 [Graph], Sprout Social, August 25, 2017. [Online]. Available: https://www.statista.com/statistics/748346/consumer-reasons-calling-out-brands-social-media-us/
