Best perceived beer brands among men in the U.S. 2017, by Buzz Score

Best perceived beer brands among men in the United States in 2017, by Buzz Score

CharacteristicBrandindex Buzz Score
Samuel Adams 13.3%
Heineken 9.5%
Stella Artois 8.6%
Guinness 7.5%
Corona 7.3%
Dos Equis 6.9%
Budweiser 6.4%
Bud Light 6.1%
Redd's Apple Ale 5.1%
Yuengling 5%
Created with Highcharts 7.2.2Brandindex Buzz Score13.3%13.3%9.5%9.5%8.6%8.6%7.5%7.5%7.3%7.3%6.9%6.9%6.4%6.4%6.1%6.1%5.1%5.1%5%5%Samuel AdamsHeinekenStella ArtoisGuinnessCoronaDos EquisBudweiserBud LightRedd's Apple AleYuengling
0%2.5%5%7.5%10%12.5%15%
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Source

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Release date

March 2017

Region

United States

Survey time period

12 weeks ending March 17, 2017

Age group

21 years and older

Method of interview

Online survey

Supplementary notes

Scores range from 100 to -100 with a zero score equaling neutral. Example: A score of 35 means that 35% more people said they were positive than negative about the brand.
This question was phrased by the source as follows: "If you've heard anything about the brand in the last two weeks, through advertising, news or word of mouth, was it positive or negative?"
The source does not specify the number of respondents.

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Anheuser-Busch InBev's (AB InBev) beer brands

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