According to a 2021 survey, weekly streaming among the Nordics was the most common in Norway where about 69 percent of respondents streamed or downloaded television content such as movies or series. The share was the lowest in Finland, amounting to 54 percent. Popular online TV platforms in the Nordics include Netflix, Viaplay, and HBO Nordic. All the numbers increased during the coronavirus outbreak.
Share of people streaming or downloading TV, series or movies on a weekly basis in the Nordic countries as of 4th quarter 2021
Characteristic
Share of respondents
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* Total number of respondents in the surveyed regions in the Nordics, UK, Germany and US. The source does not specify the number of respondents in each region.
The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.
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AudienceProject. (February 22, 2022). Share of people streaming or downloading TV, series or movies on a weekly basis in the Nordic countries as of 4th quarter 2021 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/747372/survey-on-weekly-tv-content-streaming-in-the-nordic-countries/
AudienceProject. "Share of people streaming or downloading TV, series or movies on a weekly basis in the Nordic countries as of 4th quarter 2021." Chart. February 22, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/747372/survey-on-weekly-tv-content-streaming-in-the-nordic-countries/
AudienceProject. (2022). Share of people streaming or downloading TV, series or movies on a weekly basis in the Nordic countries as of 4th quarter 2021. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/747372/survey-on-weekly-tv-content-streaming-in-the-nordic-countries/
AudienceProject. "Share of People Streaming or Downloading Tv, Series or Movies on a Weekly Basis in The Nordic Countries as of 4th Quarter 2021." Statista, Statista Inc., 22 Feb 2022, https://www.statista.com/statistics/747372/survey-on-weekly-tv-content-streaming-in-the-nordic-countries/
AudienceProject, Share of people streaming or downloading TV, series or movies on a weekly basis in the Nordic countries as of 4th quarter 2021 Statista, https://www.statista.com/statistics/747372/survey-on-weekly-tv-content-streaming-in-the-nordic-countries/ (last visited August 25, 2024)
Share of people streaming or downloading TV, series or movies on a weekly basis in the Nordic countries as of 4th quarter 2021 [Graph], AudienceProject, February 22, 2022. [Online]. Available: https://www.statista.com/statistics/747372/survey-on-weekly-tv-content-streaming-in-the-nordic-countries/