This graph shows a ranking of preferred brands and shops in France according to a study published in December 2019, by measuring the global attractiveness score. The French sports and leisure retailing company Decathlon, occupied the first position of this ranking, with a global attractiveness score of more than 85 on a scale of 100 points. It was followed by Picard, with a score of 85.6 points.
Ranking of preferred brands and shops in France in 2019, by global attractiveness score
The source adds the following information: "Participants are asked to rate the brands they attend, assigning an average score as well as a score on each of the key dimensions of the offer (price, choice, service, etc.). The results are then compiled to establish a worldwide ranking of 500 stores, i.e. more than 100 stores in France."
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OC&C. (December 4, 2019). Ranking of preferred brands and shops in France in 2019, by global attractiveness score [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/747296/brands-shops-preferred-global-attractiveness-score-france/
OC&C. "Ranking of preferred brands and shops in France in 2019, by global attractiveness score." Chart. December 4, 2019. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/747296/brands-shops-preferred-global-attractiveness-score-france/
OC&C. (2019). Ranking of preferred brands and shops in France in 2019, by global attractiveness score. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/747296/brands-shops-preferred-global-attractiveness-score-france/
OC&C. "Ranking of Preferred Brands and Shops in France in 2019, by Global Attractiveness Score." Statista, Statista Inc., 4 Dec 2019, https://www.statista.com/statistics/747296/brands-shops-preferred-global-attractiveness-score-france/
OC&C, Ranking of preferred brands and shops in France in 2019, by global attractiveness score Statista, https://www.statista.com/statistics/747296/brands-shops-preferred-global-attractiveness-score-france/ (last visited November 23, 2024)
Ranking of preferred brands and shops in France in 2019, by global attractiveness score [Graph], OC&C, December 4, 2019. [Online]. Available: https://www.statista.com/statistics/747296/brands-shops-preferred-global-attractiveness-score-france/
