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Average e-retail basket value in the United Kingdom (UK) in Dec. 2015, by channel
This statistic displays the average e-retail basket value in the United Kingdom (UK) in December 2015, by channel and category. In December 2015, the average e-retail basket value for only online shopping amounted to 93 British pounds. Excluding the travel category, the average online retail basket value amounted to 77 British pounds.