More than half of mobile shoppers surveyed in Brazil in November 2024 ordered books using a mobile website or app. Cosmetics and personal care, were mentioned by 53 percent of respondents. Overall, 90 percent of smartphone owners in Brazil had already bought via mobile.
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Everything on "Mobile commerce in Latin America" in one document: edited and divided into chapters, including detailed references.
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Marlene Greenfield
Vice President, Hearst Magazines
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