This statistic shows the revenues generated in the advertising industry in Germany from 2013 to 2019, with a forecast until 2025. In 2020, revenues were forecast to reach 31.3 billion euros. By 2025 this figure was expected to amount to 36.1 billion euros.
Development of revenues generated in the advertising industry in Germany from 2013 to 2019 with a forecast until 2025
(in billion euros)
Considered were companies with an annual revenue exceeding 17,500 euros
Supplementary notes
This report is based on data by the "advertising industry" as defined by the German Federal Statistical Office (Statistisches Bundesamt). It includes agencies and companies specialized in advertising planning and strategy, placement of ads in print, TV, audio and other media, as well as design of displays and digital media.
Data marked with an "s" denotes calculations made by Statista.
Data marked with an "f" denotes forecasted revenue development.
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Statista. (September 30, 2021). Development of revenues generated in the advertising industry in Germany from 2013 to 2019 with a forecast until 2025 (in billion euros) [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/742783/advertising-industry-revenues-germany/
Statista. "Development of revenues generated in the advertising industry in Germany from 2013 to 2019 with a forecast until 2025 (in billion euros)." Chart. September 30, 2021. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/742783/advertising-industry-revenues-germany/
Statista. (2021). Development of revenues generated in the advertising industry in Germany from 2013 to 2019 with a forecast until 2025 (in billion euros). Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/742783/advertising-industry-revenues-germany/
Statista. "Development of Revenues Generated in The Advertising Industry in Germany from 2013 to 2019 with a Forecast until 2025 (in Billion Euros)." Statista, Statista Inc., 30 Sep 2021, https://www.statista.com/statistics/742783/advertising-industry-revenues-germany/
Statista, Development of revenues generated in the advertising industry in Germany from 2013 to 2019 with a forecast until 2025 (in billion euros) Statista, https://www.statista.com/statistics/742783/advertising-industry-revenues-germany/ (last visited December 04, 2024)
Development of revenues generated in the advertising industry in Germany from 2013 to 2019 with a forecast until 2025 (in billion euros) [Graph], Statista, September 30, 2021. [Online]. Available: https://www.statista.com/statistics/742783/advertising-industry-revenues-germany/
