A study conducted in the United States in August 2021 revealed that 56 percent of 18-to-34-year-olds currently subscribed to Amazon Prime Video. The streaming service was most popular among those between 35 and 44 years, with 67 percent saying that they had a current subscription as of the date of survey.
Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group
Characteristic
I (or someone in my household) currently subscribe
I (or someone in my household) subscribed in the past, but not now
I (or someone in my household) have never subscribed
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Morning Consult. (August 13, 2021). Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/
Morning Consult. "Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group." Chart. August 13, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/
Morning Consult. (2021). Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/
Morning Consult. "Share of Adults with An Amazon Prime Video Subscription in The United States as of August 2021, by Age Group." Statista, Statista Inc., 13 Aug 2021, https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/
Morning Consult, Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group Statista, https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/ (last visited December 21, 2024)
Share of adults with an Amazon Prime Video subscription in the United States as of August 2021, by age group [Graph], Morning Consult, August 13, 2021. [Online]. Available: https://www.statista.com/statistics/742128/amazon-prime-video-subscription-adults-usa-by-age/