Sales growth of the leading deodorant brands in the U.S. 2024

Published by Statista Research Department, Feb 26, 2025

In 2024, the deodorant brand, Old Spice, generated a sales growth of 11 percent compared to the prior year. Meanwhile, the brand Dove recorded an increase of around ten percent.

Sales growth of the leading deodorant brands in the United States in 2024 (change to prior sales year)

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Statistic: Sales growth of the leading deodorant brands in the United States in 2024 (change to prior sales year)

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Release date

February 2025

Region

United States

Survey time period

52 week period ended December 1, 2024

Supplementary notes

Total U.S. sales through multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries and select club and dollar retail chains).

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