![Mathilde Carlier](https://cdn.statcdn.com/static/../CMS/contactperson/ERI2785_1713774293.png)
Luxury brands in the U.S. - Hispanic customer preference 2016
This statistic represents Hispanic customers' luxury brand preference according to their share of registrations as of 2016. In that year, BMW was ranked third with a 17 percent Hispanic share of the luxury car market.