This statistic represents the frequency of Snapchat use among U.S. millennial internet users from the first quarter of 2016 to the third quarter of 2017. According to the findings, in the first quarter of 2016, 24 percent of respondents reported on using Snapchat daily. This value increased in the third quarter of 2017, with an increase to 28 percent for daily frequent use.
Frequency of Snapchat use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017
Note: Numbers, may not add up to 100% due to rounding. The figures were weighted according to US Census figures for gender and age. The margin of error is +/-1 percentage point.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
eMarketer. (August 10, 2017). Frequency of Snapchat use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017 [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/736903/us-millennial-snapchat-frequency-use/
eMarketer. "Frequency of Snapchat use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017." Chart. August 10, 2017. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/736903/us-millennial-snapchat-frequency-use/
eMarketer. (2017). Frequency of Snapchat use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/736903/us-millennial-snapchat-frequency-use/
eMarketer. "Frequency of Snapchat Use among Millennial Internet Users in The United States from 1st Quarter 2016 to 3rd Quarter 2017." Statista, Statista Inc., 10 Aug 2017, https://www.statista.com/statistics/736903/us-millennial-snapchat-frequency-use/
eMarketer, Frequency of Snapchat use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017 Statista, https://www.statista.com/statistics/736903/us-millennial-snapchat-frequency-use/ (last visited January 09, 2025)
Frequency of Snapchat use among Millennial internet users in the United States from 1st quarter 2016 to 3rd quarter 2017 [Graph], eMarketer, August 10, 2017. [Online]. Available: https://www.statista.com/statistics/736903/us-millennial-snapchat-frequency-use/
