Among the many digital marketing channels to choose from, SEO, content marketing and e-mail marketing together with automation commanded the largest share of marketers claiming that they generated the highest return on investment. Roughly a third of surveyed industry professionals believed that these three tactics were highly beneficial. Consequently, more than half of global marketers declared an increase in their budgets on all three channels in the same period.
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SmartInsights.com. (June 26, 2017). Perceived level of ROI generated by selected digital marketing channels according to marketers worldwide as of June 2017 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/736848/roi-digital-marketing-channels/
SmartInsights.com. "Perceived level of ROI generated by selected digital marketing channels according to marketers worldwide as of June 2017." Chart. June 26, 2017. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/736848/roi-digital-marketing-channels/
SmartInsights.com. (2017). Perceived level of ROI generated by selected digital marketing channels according to marketers worldwide as of June 2017. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/736848/roi-digital-marketing-channels/
SmartInsights.com. "Perceived Level of Roi Generated by Selected Digital Marketing Channels According to Marketers Worldwide as of June 2017." Statista, Statista Inc., 26 Jun 2017, https://www.statista.com/statistics/736848/roi-digital-marketing-channels/
SmartInsights.com, Perceived level of ROI generated by selected digital marketing channels according to marketers worldwide as of June 2017 Statista, https://www.statista.com/statistics/736848/roi-digital-marketing-channels/ (last visited October 31, 2024)
Perceived level of ROI generated by selected digital marketing channels according to marketers worldwide as of June 2017 [Graph], SmartInsights.com, June 26, 2017. [Online]. Available: https://www.statista.com/statistics/736848/roi-digital-marketing-channels/