This statistic represents the results of a Statista survey in which U.S. women were asked which facial care brands they knew of, at least by name. During the May 2017 survey, 74 percent of respondents aged 60 years and above stated they were familiar with the Avon brand.
Share of women familiar with selected face care brands in the United States as of May 2017, by age group
Characteristic
18 to 29 years
30 to 59 years
60 years and older
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This question was phrased by the source as follows: "Which of the following face care brands do you know (at least by name)?"
Multiple answers were possible.
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Statista Survey. (June 1, 2017). Share of women familiar with selected face care brands in the United States as of May 2017, by age group [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/734381/consumer-awareness-of-face-care-brands-in-the-us-by-age-group/
Statista Survey. "Share of women familiar with selected face care brands in the United States as of May 2017, by age group." Chart. June 1, 2017. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/734381/consumer-awareness-of-face-care-brands-in-the-us-by-age-group/
Statista Survey. (2017). Share of women familiar with selected face care brands in the United States as of May 2017, by age group. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/734381/consumer-awareness-of-face-care-brands-in-the-us-by-age-group/
Statista Survey. "Share of Women Familiar with Selected Face Care Brands in The United States as of May 2017, by Age Group." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/734381/consumer-awareness-of-face-care-brands-in-the-us-by-age-group/
Statista Survey, Share of women familiar with selected face care brands in the United States as of May 2017, by age group Statista, https://www.statista.com/statistics/734381/consumer-awareness-of-face-care-brands-in-the-us-by-age-group/ (last visited July 22, 2024)
Share of women familiar with selected face care brands in the United States as of May 2017, by age group [Graph], Statista Survey, June 1, 2017. [Online]. Available: https://www.statista.com/statistics/734381/consumer-awareness-of-face-care-brands-in-the-us-by-age-group/