This statistic describes the results of a survey among hotels about the usage of blogs in the marketing mix across Indian hotels in the 2016 financial year, based on star category. In that year, about 47 percent of 5-star deluxe hotels used blogs as a marketing tool, while only about seven percent used blogs among 1-star hotels.
Usage of blogs in the marketing mix among hotels across India in FY 2016, by star category
Characteristic
Share of respondents
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HVS Global Hospitality Services. (January 30, 2017). Usage of blogs in the marketing mix among hotels across India in FY 2016, by star category [Graph]. In Statista. Retrieved July 18, 2024, from https://www.statista.com/statistics/729257/blog-usage-among-hotels-by-star-category-india/
HVS Global Hospitality Services. "Usage of blogs in the marketing mix among hotels across India in FY 2016, by star category." Chart. January 30, 2017. Statista. Accessed July 18, 2024. https://www.statista.com/statistics/729257/blog-usage-among-hotels-by-star-category-india/
HVS Global Hospitality Services. (2017). Usage of blogs in the marketing mix among hotels across India in FY 2016, by star category. Statista. Statista Inc.. Accessed: July 18, 2024. https://www.statista.com/statistics/729257/blog-usage-among-hotels-by-star-category-india/
HVS Global Hospitality Services. "Usage of Blogs in The Marketing Mix among Hotels across India in Fy 2016, by Star Category." Statista, Statista Inc., 30 Jan 2017, https://www.statista.com/statistics/729257/blog-usage-among-hotels-by-star-category-india/
HVS Global Hospitality Services, Usage of blogs in the marketing mix among hotels across India in FY 2016, by star category Statista, https://www.statista.com/statistics/729257/blog-usage-among-hotels-by-star-category-india/ (last visited July 18, 2024)
Usage of blogs in the marketing mix among hotels across India in FY 2016, by star category [Graph], HVS Global Hospitality Services, January 30, 2017. [Online]. Available: https://www.statista.com/statistics/729257/blog-usage-among-hotels-by-star-category-india/