This statistic shows the results of a 2017 survey among senior marketers on their expectations regarding work in the marketing sector in the United Kingdom (UK) by 2020. The survey found that 62 percent of respondents believed that marketers would reduce the number of agencies they work with within the next three years, while 73 percent agreed that real-time personalization of content would disrupt the agency landscape.
Share of respondents that agreed with the following statements on future marketing strategies in the United Kingdom (UK) 2017
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MediaSense. (June 9, 2017). Share of respondents that agreed with the following statements on future marketing strategies in the United Kingdom (UK) 2017 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/726847/marketers-expectations-for-2020-in-the-uk/
MediaSense. "Share of respondents that agreed with the following statements on future marketing strategies in the United Kingdom (UK) 2017." Chart. June 9, 2017. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/726847/marketers-expectations-for-2020-in-the-uk/
MediaSense. (2017). Share of respondents that agreed with the following statements on future marketing strategies in the United Kingdom (UK) 2017. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/726847/marketers-expectations-for-2020-in-the-uk/
MediaSense. "Share of Respondents That Agreed with The following Statements on Future Marketing Strategies in The United Kingdom (Uk) 2017." Statista, Statista Inc., 9 Jun 2017, https://www.statista.com/statistics/726847/marketers-expectations-for-2020-in-the-uk/
MediaSense, Share of respondents that agreed with the following statements on future marketing strategies in the United Kingdom (UK) 2017 Statista, https://www.statista.com/statistics/726847/marketers-expectations-for-2020-in-the-uk/ (last visited November 21, 2024)
Share of respondents that agreed with the following statements on future marketing strategies in the United Kingdom (UK) 2017 [Graph], MediaSense, June 9, 2017. [Online]. Available: https://www.statista.com/statistics/726847/marketers-expectations-for-2020-in-the-uk/
