This statistic represents the results of a Statista survey in which respondents were asked which shower and bath product brands they know, at least by name, in the U.S. as of May 2017. In that survey, 88 percent of respondents aged 30 to 59 years said they know Dove.
Women's awareness of shower and bath preparation brands in the United States as of May 2017, by age group
Characteristic
18 to 29 years
30 to 59 years
60 years and older
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This question was phrased by the source as follows: "Which of the following shower and bath preparations brands do you know (at least by name)?"
Multiple answers were possible.
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Statista. (June 1, 2017). Women's awareness of shower and bath preparation brands in the United States as of May 2017, by age group [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/726298/consumer-awareness-shower-bath-brands-usa-by-age/
Statista. "Women's awareness of shower and bath preparation brands in the United States as of May 2017, by age group." Chart. June 1, 2017. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/726298/consumer-awareness-shower-bath-brands-usa-by-age/
Statista. (2017). Women's awareness of shower and bath preparation brands in the United States as of May 2017, by age group. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/726298/consumer-awareness-shower-bath-brands-usa-by-age/
Statista. "Women's Awareness of Shower and Bath Preparation Brands in The United States as of May 2017, by Age Group." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/726298/consumer-awareness-shower-bath-brands-usa-by-age/
Statista, Women's awareness of shower and bath preparation brands in the United States as of May 2017, by age group Statista, https://www.statista.com/statistics/726298/consumer-awareness-shower-bath-brands-usa-by-age/ (last visited August 25, 2024)
Women's awareness of shower and bath preparation brands in the United States as of May 2017, by age group [Graph], Statista, June 1, 2017. [Online]. Available: https://www.statista.com/statistics/726298/consumer-awareness-shower-bath-brands-usa-by-age/