Criteria for buying bath and shower cosmetics among women in the UK 2017
This statistic shows the results of a 2017 survey in which female respondents in the United Kingdom (UK) were asked which criteria they use when buying shower and bath preparation products. Among those surveyed, 47 percent said that they base their body care purchases on the value for money, making this the most important criteria in the provided list. Other frequently cited factors were the quality (45 percent) and deals on products (43 percent).