Familiarity of women with body care brands in the U.S. 2017

Published by
Alexander Kunst,
Dec 20, 2019
This statistic represents the results of a Statista survey in which respondents were asked which body care brands they know, at least by name, in the U.S. as of May 2017. During the survey, 85 percent of respondents said they know Bath & Body Works, followed by Dove with 82 percent.

Women's awareness of body care brands in the United States as of May 2017

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Release date

June 2017

Region

United States

Survey time period

May 17 to 18, 2017

Number of respondents

955 respondents

Age group

18 years and older

Special properties

English speaking female population

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "Which of the following body care brands do you know (at least by name)? "
Multiple answers were possible.

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