This statistic shows the results of a 2017 survey in which female make-up wearers in the United Kingdom (UK) were asked about how much they like to spend on eye make-up products, such as mascara, eye shadow and eyeliner. Among those surveyed, 44 percent position themselves in the middle of the scale, regarding their eye make-up budgets to be neither too lavish nor too moderate..
Female consumers' opinions on how much to spend on eye make-up (mascara, eye shadow, eyeliner etc.) in the United Kingdom (UK) in 2017*
English speaking female population; those who use eye make-up at least once a month
Method of interview
Online survey
Supplementary notes
*The full question asked in the survey was as follows: "Please position yourself in regards to the following statements. [When it comes to eye makeup (mascara, eye shadow, eyeliner etc.), money is not an issue. | For me, eye makeup (mascara, eye shadow, eyeliner etc.) has to be a cheap as possible]"
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Statista. (June 1, 2017). Female consumers' opinions on how much to spend on eye make-up (mascara, eye shadow, eyeliner etc.) in the United Kingdom (UK) in 2017* [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/724010/eye-make-up-spending-budgets-for-women-united-kingdom-uk/
Statista. "Female consumers' opinions on how much to spend on eye make-up (mascara, eye shadow, eyeliner etc.) in the United Kingdom (UK) in 2017*." Chart. June 1, 2017. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/724010/eye-make-up-spending-budgets-for-women-united-kingdom-uk/
Statista. (2017). Female consumers' opinions on how much to spend on eye make-up (mascara, eye shadow, eyeliner etc.) in the United Kingdom (UK) in 2017*. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/724010/eye-make-up-spending-budgets-for-women-united-kingdom-uk/
Statista. "Female Consumers' Opinions on How Much to Spend on Eye Make-up (Mascara, Eye Shadow, Eyeliner Etc.) in The United Kingdom (Uk) in 2017*." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/724010/eye-make-up-spending-budgets-for-women-united-kingdom-uk/
Statista, Female consumers' opinions on how much to spend on eye make-up (mascara, eye shadow, eyeliner etc.) in the United Kingdom (UK) in 2017* Statista, https://www.statista.com/statistics/724010/eye-make-up-spending-budgets-for-women-united-kingdom-uk/ (last visited December 30, 2024)
Female consumers' opinions on how much to spend on eye make-up (mascara, eye shadow, eyeliner etc.) in the United Kingdom (UK) in 2017* [Graph], Statista, June 1, 2017. [Online]. Available: https://www.statista.com/statistics/724010/eye-make-up-spending-budgets-for-women-united-kingdom-uk/
