Consumers likely to consider subscribing to products in the U.S. 2017, by category

Share of consumers likely to consider subscribing to products in the United States as of February 2017, by product category

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Release date

March 2017

Region

United States

Survey time period

January and February 2017

Number of respondents

895-987

Age group

18 years and older

Special properties

Consumers, who do not currently subscribe to items.

Method of interview

Online survey

Supplementary notes

* Respondents who answered 4 or 5 on a 1-5 scale.
This question was phrased by the source as follows: "Here are items from the list that you mentioned that you do not currently subscribe to. How likely would you be to consider subscribing to each of these in 2017?"

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