Cosmetic purchases by women in the United Kingdom (UK) 2017
This statistic shows the results of a 2017 survey in which female respondents in the United Kingdom (UK) were asked which cosmetic products they buy for themselves or their household. The most popular product among women is mascara, with 79 percent of respondents saying that they purchase this for themselves or their household. Other preferred cosmetics are lipstick (78 percent), nail polish (77 percent) and eye shadow (73 percent).
