This statistic represents the share of non-English internet users that preferred to look at politics in their digital news across India in 2016, based on their preferred language. About 40 percent of Hindi speakers stated that politics were one of their most preferred category of digital news.
Preference for digital political news among non-English internet users across India in 2016, by language*
User base refers to accessing the category and not necessarily transaction on these platforms.
Supplementary notes
* According to the source, non-English or Indian language users are literates who prefer their primary language over English to read, write and converse with each other. The eight languages listed were selected for this report.
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KPMG, & Google. (April 25, 2017). Preference for digital political news among non-English internet users across India in 2016, by language* [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/719768/politics-news-among-non-english-digital-news-users-by-language-india/
KPMG, und Google. "Preference for digital political news among non-English internet users across India in 2016, by language*." Chart. April 25, 2017. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/719768/politics-news-among-non-english-digital-news-users-by-language-india/
KPMG, Google. (2017). Preference for digital political news among non-English internet users across India in 2016, by language*. Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/719768/politics-news-among-non-english-digital-news-users-by-language-india/
KPMG, and Google. "Preference for Digital Political News among Non-english Internet Users across India in 2016, by Language*." Statista, Statista Inc., 25 Apr 2017, https://www.statista.com/statistics/719768/politics-news-among-non-english-digital-news-users-by-language-india/
KPMG & Google, Preference for digital political news among non-English internet users across India in 2016, by language* Statista, https://www.statista.com/statistics/719768/politics-news-among-non-english-digital-news-users-by-language-india/ (last visited December 25, 2024)
Preference for digital political news among non-English internet users across India in 2016, by language* [Graph], KPMG, & Google, April 25, 2017. [Online]. Available: https://www.statista.com/statistics/719768/politics-news-among-non-english-digital-news-users-by-language-india/