This statistic shows the results of a Statista survey in which U.S. women were asked which shampoo brands they personally used. During the May 2017 survey, a majority of respondents aged between 30 and 59 years stated they used Pantene Pro-V, followed by 30 percent who used TRESemme.
Most frequently used shampoo brands according to women in the United States as of May 2017, by age group
994 English speaking women who use shampoo at least once a month and know at least one brand
Method of interview
Online survey
Supplementary notes
This question was phrased by the source as follows: "Which of the following shampoo brands do you usually use personally?"
Multiple answers were possible.
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Statista Survey. (June 1, 2017). Most frequently used shampoo brands according to women in the United States as of May 2017, by age group [Graph]. In Statista. Retrieved January 05, 2025, from https://www.statista.com/statistics/719313/most-frequently-used-shampoo-brands-in-the-us-by-age-group/
Statista Survey. "Most frequently used shampoo brands according to women in the United States as of May 2017, by age group." Chart. June 1, 2017. Statista. Accessed January 05, 2025. https://www.statista.com/statistics/719313/most-frequently-used-shampoo-brands-in-the-us-by-age-group/
Statista Survey. (2017). Most frequently used shampoo brands according to women in the United States as of May 2017, by age group. Statista. Statista Inc.. Accessed: January 05, 2025. https://www.statista.com/statistics/719313/most-frequently-used-shampoo-brands-in-the-us-by-age-group/
Statista Survey. "Most Frequently Used Shampoo Brands According to Women in The United States as of May 2017, by Age Group." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/719313/most-frequently-used-shampoo-brands-in-the-us-by-age-group/
Statista Survey, Most frequently used shampoo brands according to women in the United States as of May 2017, by age group Statista, https://www.statista.com/statistics/719313/most-frequently-used-shampoo-brands-in-the-us-by-age-group/ (last visited January 05, 2025)
Most frequently used shampoo brands according to women in the United States as of May 2017, by age group [Graph], Statista Survey, June 1, 2017. [Online]. Available: https://www.statista.com/statistics/719313/most-frequently-used-shampoo-brands-in-the-us-by-age-group/
