Digital news adoption among non-English users in India - by language 2016-2021

Published by
Tanushree Basuroy,
Mar 19, 2021
Tamil internet users across India were seen to have the best adaptability to digital news among non-English speaking internet users in the country with an adoption rate of 64 percent in 2016. This was projected to reach about 75 percent by 2021.

Adoption rate of digital news among non-English internet users across India in 2016 and 2021, by language*

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Sources

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Release date

April 2017

Region

India

Survey time period

2016

Special properties

User base refers to accessing the category and not necessarily transaction on these platforms.

Supplementary notes

* According to the source, non-English or Indian language users are literates who prefer their primary language over English to read, write and converse with each other. The eight languages listed were selected for this report.
** Forecast.

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