This statistic depicts the advertising market share in Australia in 2016 and 2021, by platform. In 2016, 45 percent of the total advertising market was spent on internet advertising. In 2021, it was forecast that internet advertising will account for approximately 57.9 percent of the total advertising market in Australia.
Advertising market in Australia in 2016 and 2021, by platform
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2016
2021*
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Business Insider. (June 5, 2017). Advertising market in Australia in 2016 and 2021, by platform [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/718886/australia-share-of-advertising-market-by-platform/
Business Insider. "Advertising market in Australia in 2016 and 2021, by platform ." Chart. June 5, 2017. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/718886/australia-share-of-advertising-market-by-platform/
Business Insider. (2017). Advertising market in Australia in 2016 and 2021, by platform . Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/718886/australia-share-of-advertising-market-by-platform/
Business Insider. "Advertising Market in Australia in 2016 and 2021, by Platform ." Statista, Statista Inc., 5 Jun 2017, https://www.statista.com/statistics/718886/australia-share-of-advertising-market-by-platform/
Business Insider, Advertising market in Australia in 2016 and 2021, by platform Statista, https://www.statista.com/statistics/718886/australia-share-of-advertising-market-by-platform/ (last visited August 25, 2024)
Advertising market in Australia in 2016 and 2021, by platform [Graph], Business Insider, June 5, 2017. [Online]. Available: https://www.statista.com/statistics/718886/australia-share-of-advertising-market-by-platform/