This statistic presents the share of consumers in the United States who found advertising in e-mail newsletters to be helpful as of May 2017. During the survey period, ten percent of respondents had expressed that advertising in e-mail newsletters was very helpful, while 30 percent had reported that it was not helpful at all.
Share of consumers who found advertising in e-mail newsletters helpful in the United States as of May 2017
Question: How useful is advertising to you through the following channels? In other words, how often do you receive interesting information on new products and brands or special offers through advertising through this channel? [advertising in e-mail newsletters]
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Statista Survey. (June 9, 2017). Share of consumers who found advertising in e-mail newsletters helpful in the United States as of May 2017 [Graph]. In Statista. Retrieved December 27, 2024, from https://www.statista.com/statistics/718521/us-consumer-opinion-email-advertising-useful/
Statista Survey. "Share of consumers who found advertising in e-mail newsletters helpful in the United States as of May 2017." Chart. June 9, 2017. Statista. Accessed December 27, 2024. https://www.statista.com/statistics/718521/us-consumer-opinion-email-advertising-useful/
Statista Survey. (2017). Share of consumers who found advertising in e-mail newsletters helpful in the United States as of May 2017. Statista. Statista Inc.. Accessed: December 27, 2024. https://www.statista.com/statistics/718521/us-consumer-opinion-email-advertising-useful/
Statista Survey. "Share of Consumers Who Found Advertising in E-mail Newsletters Helpful in The United States as of May 2017." Statista, Statista Inc., 9 Jun 2017, https://www.statista.com/statistics/718521/us-consumer-opinion-email-advertising-useful/
Statista Survey, Share of consumers who found advertising in e-mail newsletters helpful in the United States as of May 2017 Statista, https://www.statista.com/statistics/718521/us-consumer-opinion-email-advertising-useful/ (last visited December 27, 2024)
Share of consumers who found advertising in e-mail newsletters helpful in the United States as of May 2017 [Graph], Statista Survey, June 9, 2017. [Online]. Available: https://www.statista.com/statistics/718521/us-consumer-opinion-email-advertising-useful/
