This statistic shows the results of a survey in which respondents from an English speaking female sample were asked which criteria they base their hair dye selection on in the United Kingdom (UK) in 2017. The highest percentage of respondents admit that the main criteria they base their decision on is quality, followed by brand with 42 and 41 percent respectively. In contrast, only three and four percent of respondents base their hair dye purchasing decisions on organic claims or for scent reasons.
Based on which criteria do you usually select hair dye?*
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Statista. (June 1, 2017). Based on which criteria do you usually select hair dye?* [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/718023/hair-dye-selection-criteria-in-the-united-kingdom-uk/
Statista. "Based on which criteria do you usually select hair dye?* ." Chart. June 1, 2017. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/718023/hair-dye-selection-criteria-in-the-united-kingdom-uk/
Statista. (2017). Based on which criteria do you usually select hair dye?* . Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/718023/hair-dye-selection-criteria-in-the-united-kingdom-uk/
Statista. "Based on Which Criteria Do You Usually Select Hair Dye?* ." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/718023/hair-dye-selection-criteria-in-the-united-kingdom-uk/
Statista, Based on which criteria do you usually select hair dye?* Statista, https://www.statista.com/statistics/718023/hair-dye-selection-criteria-in-the-united-kingdom-uk/ (last visited December 26, 2024)
Based on which criteria do you usually select hair dye?* [Graph], Statista, June 1, 2017. [Online]. Available: https://www.statista.com/statistics/718023/hair-dye-selection-criteria-in-the-united-kingdom-uk/
