This statistic shows the amount consumers are willing to pay for organic beauty and personal care products in the United States as of May 2017, by household income. During the survey, 49 percent of responding U.S. consumers with a household income up to 49,999 U.S. dollars said they would not be willing to pay any more for organic products, than they would for conventional products.
Amount consumers are willing to pay for organic beauty and personal care products in the United States as of May 2017, by household income
Characteristic
I would not pay more than for conventional personal care and cosmetics products.
I would pay up to 20% more for organic products.
I would pay up to 50% more for organic products.
I would pay twice as much for organic products.
I don’t look at the price of organic personal care and cosmetics products.
Users of personal care and responsible for the purchase of personal care products for the household
Method of interview
Online survey
Supplementary notes
This question was phrased by the source as follows: "Organic personal care and cosmetics products are often more expensive than conventional products. How much are you willing to pay for organic products?"
Percentage points not equal to 100 percent are probably due to rounding.
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Statista Survey. (June 1, 2017). Amount consumers are willing to pay for organic beauty and personal care products in the United States as of May 2017, by household income [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/717749/price-consumers-are-willing-to-pay-for-organic-beauty-us-by-household-income/
Statista Survey. "Amount consumers are willing to pay for organic beauty and personal care products in the United States as of May 2017, by household income." Chart. June 1, 2017. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/717749/price-consumers-are-willing-to-pay-for-organic-beauty-us-by-household-income/
Statista Survey. (2017). Amount consumers are willing to pay for organic beauty and personal care products in the United States as of May 2017, by household income. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/717749/price-consumers-are-willing-to-pay-for-organic-beauty-us-by-household-income/
Statista Survey. "Amount Consumers Are Willing to Pay for Organic Beauty and Personal Care Products in The United States as of May 2017, by Household Income." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/717749/price-consumers-are-willing-to-pay-for-organic-beauty-us-by-household-income/
Statista Survey, Amount consumers are willing to pay for organic beauty and personal care products in the United States as of May 2017, by household income Statista, https://www.statista.com/statistics/717749/price-consumers-are-willing-to-pay-for-organic-beauty-us-by-household-income/ (last visited December 30, 2024)
Amount consumers are willing to pay for organic beauty and personal care products in the United States as of May 2017, by household income [Graph], Statista Survey, June 1, 2017. [Online]. Available: https://www.statista.com/statistics/717749/price-consumers-are-willing-to-pay-for-organic-beauty-us-by-household-income/