Women's hair styling brand and product loyalty in the United Kingdom (UK) in 2017
This statistic shows the results of a survey in which respondents from an English speaking female sample were asked if they normally buy the same hair styling products in the United Kingdom (UK) in 2017. A majority of 65 percent of respondents admit they usually acquire the same hair styling products and 21 percent said they always do. In contrast, 15 percent of the respondents admitted to always buying a different brand.