This statistic shows the share of consumers who prefer to purchase natural or organic hair care products as of May 2017, by household income. During the survey, 49 percent of responding U.S. consumers earning up to 49,999 U.S. dollars annually reported that they prefer to purchase shampoos that are natural or organic.
Share of consumers who prefer to purchase natural or organic hair care products as of May 2017, by household income
Respondents who use hair care products at least once per month
Method of interview
Online survey
Supplementary notes
This question was phrased by the source as follows: "Do you preferably choose a natural/organic product when buying any of these products from the hair care category?"
Multiple answers were possible.
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Statista Survey. (June 1, 2017). Share of consumers who prefer to purchase natural or organic hair care products as of May 2017, by household income [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/714390/hair-care-natural-organic-product-consumer-preference-by-household-income-us/
Statista Survey. "Share of consumers who prefer to purchase natural or organic hair care products as of May 2017, by household income." Chart. June 1, 2017. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/714390/hair-care-natural-organic-product-consumer-preference-by-household-income-us/
Statista Survey. (2017). Share of consumers who prefer to purchase natural or organic hair care products as of May 2017, by household income. Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/714390/hair-care-natural-organic-product-consumer-preference-by-household-income-us/
Statista Survey. "Share of Consumers Who Prefer to Purchase Natural or Organic Hair Care Products as of May 2017, by Household Income." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/714390/hair-care-natural-organic-product-consumer-preference-by-household-income-us/
Statista Survey, Share of consumers who prefer to purchase natural or organic hair care products as of May 2017, by household income Statista, https://www.statista.com/statistics/714390/hair-care-natural-organic-product-consumer-preference-by-household-income-us/ (last visited December 25, 2024)
Share of consumers who prefer to purchase natural or organic hair care products as of May 2017, by household income [Graph], Statista Survey, June 1, 2017. [Online]. Available: https://www.statista.com/statistics/714390/hair-care-natural-organic-product-consumer-preference-by-household-income-us/
