This statistic displays main purchase factors of customers for premium cosmetics in South Korea in 2016. That year, 43.2 percent of the respondents in South Korea stated that brand was the most important factor for them when purchasing premium cosmetics.
Click here to find out about main purchase factors in the low and middle price cosmetics segment in South Korea.
Customer considerations when purchasing premium cosmetics in South Korea in 2016
According to the source, this statistic was based on in-depth interviews with cosmetics industry groups in South Korea, surveys of relevant experts and INI R&C's studies.
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MOTIE (South Korea), & INI R&C, & KTC. (December 9, 2016). Customer considerations when purchasing premium cosmetics in South Korea in 2016 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/712442/south-korea-premium-cosmetics-purchase-considerations/
MOTIE (South Korea), und INI R&C, und KTC. "Customer considerations when purchasing premium cosmetics in South Korea in 2016." Chart. December 9, 2016. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/712442/south-korea-premium-cosmetics-purchase-considerations/
MOTIE (South Korea), INI R&C, KTC. (2016). Customer considerations when purchasing premium cosmetics in South Korea in 2016. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/712442/south-korea-premium-cosmetics-purchase-considerations/
MOTIE (South Korea), and INI R&C, and KTC. "Customer Considerations When Purchasing Premium Cosmetics in South Korea in 2016." Statista, Statista Inc., 9 Dec 2016, https://www.statista.com/statistics/712442/south-korea-premium-cosmetics-purchase-considerations/
MOTIE (South Korea) & INI R&C & KTC, Customer considerations when purchasing premium cosmetics in South Korea in 2016 Statista, https://www.statista.com/statistics/712442/south-korea-premium-cosmetics-purchase-considerations/ (last visited November 23, 2024)
Customer considerations when purchasing premium cosmetics in South Korea in 2016 [Graph], MOTIE (South Korea), & INI R&C, & KTC, December 9, 2016. [Online]. Available: https://www.statista.com/statistics/712442/south-korea-premium-cosmetics-purchase-considerations/
