This statistic shows the advertising costs of YUM China from 2014 to 2023. In 2023, YUM China, parent company of Chinese operated KFC, Pizza Hut, Taco Bell, East Dawning, and Little Sheep restaurants, spent 374 million U.S. dollars on advertising.
Advertising costs of YUM China from 2014 to 2023
(in million U.S. dollars)
YUM China Holdings Inc. separated from Yum! Brands, Inc. on October 31, 2016 becoming an independent, publicly traded company. Financial data for years prior to the 2016 fiscal year has been recast to present the results of the separation as discontinued operations and reflects amounts related to continuing operations.
Yum China is the parent company of KFC, Pizza Hut and Taco Bell restaurants operating China (excluding Hong Kong, Taiwan, and Macau), as well as all East Dawning and Little Sheep restaurants.
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Yum China . (February 29, 2024). Advertising costs of YUM China from 2014 to 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/709335/yum-china-advertising-costs/
Yum China . "Advertising costs of YUM China from 2014 to 2023 (in million U.S. dollars)." Chart. February 29, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/709335/yum-china-advertising-costs/
Yum China . (2024). Advertising costs of YUM China from 2014 to 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/709335/yum-china-advertising-costs/
Yum China . "Advertising Costs of Yum China from 2014 to 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 29 Feb 2024, https://www.statista.com/statistics/709335/yum-china-advertising-costs/
Yum China , Advertising costs of YUM China from 2014 to 2023 (in million U.S. dollars) Statista, https://www.statista.com/statistics/709335/yum-china-advertising-costs/ (last visited December 23, 2024)
Advertising costs of YUM China from 2014 to 2023 (in million U.S. dollars) [Graph], Yum China , February 29, 2024. [Online]. Available: https://www.statista.com/statistics/709335/yum-china-advertising-costs/
