Brand loyalty during Ramadan in the Middle East 2016

Published by Statista Research Department, Jun 6, 2016
This statistic depicts the consumer preferences based on brand loyalty during Ramadan in the Middle East as of May 2016. A share of 40 percent of respondents stated that they will buy any brand with the best offers during Ramadan.

Consumers on brand loyalty during Ramadan in the Middle East in 2016

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Release date

June 2016

Region

Saudi Arabia, United Arab Emirates, Egypt, MENA

Survey time period

May 23 to 29, 2016

Number of respondents

1,523 respondents

Age group

18 years and older

Special properties

UAE n= 505, Saudi Arabia n= 507, Egypt n= 511

Method of interview

Online omnibus survey

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