The statistic shows the most important criteria for consumers when purchasing an e-reading device in the United States in 2017, by gender. During the survey, 80 percent of female respondents stated that the battery capacity was the most important criteria for them when purchasing an e-reading device.
Which criteria are most important to you when purchasing an e-reading device?
English-speaking residential population, who are planning to purchase a new e-reading device within the next 12 months
Method of interview
Online survey
Supplementary notes
This question was phrased by the source as follows: "Which criteria are most important to you when purchasing an e-reading device, regardless of whether you are planning to purchase a new e-reading device soon?"
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Statista Survey. (April 12, 2017). Which criteria are most important to you when purchasing an e-reading device? [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/707756/important-criteria-for-purchasing-e-reading-devices-by-gender/
Statista Survey. "Which criteria are most important to you when purchasing an e-reading device?." Chart. April 12, 2017. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/707756/important-criteria-for-purchasing-e-reading-devices-by-gender/
Statista Survey. (2017). Which criteria are most important to you when purchasing an e-reading device?. Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/707756/important-criteria-for-purchasing-e-reading-devices-by-gender/
Statista Survey. "Which Criteria Are Most Important to You When Purchasing An E-reading Device?." Statista, Statista Inc., 12 Apr 2017, https://www.statista.com/statistics/707756/important-criteria-for-purchasing-e-reading-devices-by-gender/
Statista Survey, Which criteria are most important to you when purchasing an e-reading device? Statista, https://www.statista.com/statistics/707756/important-criteria-for-purchasing-e-reading-devices-by-gender/ (last visited December 26, 2024)
Which criteria are most important to you when purchasing an e-reading device? [Graph], Statista Survey, April 12, 2017. [Online]. Available: https://www.statista.com/statistics/707756/important-criteria-for-purchasing-e-reading-devices-by-gender/
