According to data gathered from U.S. media consumers between December 2019 and January 2020, Millennials had an average of 17 paid media and entertainment subscriptions each. Gen Z and Gen X also had more subscriptions than the total average, and these figures also do not account for free services consumers may be using such as ad-supported video streaming platforms or music services.
Number of paid media and entertainment subscriptions among consumers in the United States as of January 2020, by generation
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Deloitte. (June 23, 2020). Number of paid media and entertainment subscriptions among consumers in the United States as of January 2020, by generation [Graph]. In Statista. Retrieved December 12, 2024, from https://www.statista.com/statistics/707248/entertainment-subscriptions-per-user/?os=httpsadfdfwww.google.com
Deloitte. "Number of paid media and entertainment subscriptions among consumers in the United States as of January 2020, by generation." Chart. June 23, 2020. Statista. Accessed December 12, 2024. https://www.statista.com/statistics/707248/entertainment-subscriptions-per-user/?os=httpsadfdfwww.google.com
Deloitte. (2020). Number of paid media and entertainment subscriptions among consumers in the United States as of January 2020, by generation. Statista. Statista Inc.. Accessed: December 12, 2024. https://www.statista.com/statistics/707248/entertainment-subscriptions-per-user/?os=httpsadfdfwww.google.com
Deloitte. "Number of Paid Media and Entertainment Subscriptions among Consumers in The United States as of January 2020, by Generation." Statista, Statista Inc., 23 Jun 2020, https://www.statista.com/statistics/707248/entertainment-subscriptions-per-user/?os=httpsadfdfwww.google.com
Deloitte, Number of paid media and entertainment subscriptions among consumers in the United States as of January 2020, by generation Statista, https://www.statista.com/statistics/707248/entertainment-subscriptions-per-user/?os=httpsadfdfwww.google.com (last visited December 12, 2024)
Number of paid media and entertainment subscriptions among consumers in the United States as of January 2020, by generation [Graph], Deloitte, June 23, 2020. [Online]. Available: https://www.statista.com/statistics/707248/entertainment-subscriptions-per-user/?os=httpsadfdfwww.google.com
