Poland: SME usage of online tools and platforms 2018

Published by
Adriana Sas,
Dec 16, 2022
This statistic shows the ways the small and medium enterprise (SME) uses online tools and platforms in Poland as of April 2018. From the responding SMEs, 86 percent stated that they used online tools to advertise to potential new customers.

Main usages of online tools and platforms by SME in Poland as of April 2018*

CharacteristicShare of responding businesses
Manage internal business processes (e.g. finances, communication among employees) 35%
Accepting or making payments 56%
Sell products/services 64%
Communicate with customers or suppliers 79%
Show products/services 83%
Provide information (e.g. opening hours, contact info) 84%
Advertise to potential new customers 86%
Showing entries 1 to 7 (7 entries in total)
Created with Highcharts 7.2.2Share of responding businesses86%86%84%84%83%83%79%79%64%64%56%56%35%35%Advertise to potential newcustomersProvide information (e.g.opening hours, contact info)Show products/servicesCommunicate withcustomers or suppliersSell products/servicesAccepting or makingpaymentsManage internal businessprocesses (e.g. finances,communication amongemployees)
0%20%40%60%80%100%

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Sources

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Release date

May 2018

Region

Poland

Survey time period

April 2018

Method of interview

Online survey

Supplementary notes

* Source question: For which of the following do you use online tools or platforms (e.g. websites/apps, social networks like Facebook or Google+, etc.)?

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