This statistic shows the ways small and medium enterprise (SME) uses online tools and platforms in Italy from October 2016 to January 2018. From the responding SMEs in January 2018, 78 percent stated that they used online tools to show their products or services.
Main usages of online tools and platforms by SME in Italy from October 2016 to January 2018*
Characteristic
Show products/services
Provide information (e.g. opening hours, contact info)
Advertise to potential new customers
Communicate with customers or suppliers
Sell products/services
Manage internal business processes (e.g. finances, communication among employees)
* Source question: For which of the following do you use online tools or platforms (e.g. websites/apps, social networks like Facebook or Google+, etc.)?
** Survey sample group size varies:
Oct '16 = 488
Nov '16 = 520
Dec '16 = 507
Jan '17 = 494
Feb '17 = 445
Mar '17 = 439
Apr '17 = 540
May '17 = 405
Jun '17 = 373
Jul '17 = 533
Aug '17 = 469
Sep '17 = 557
Oct '17 = 468
Nov '17 = 684
Dec '17 = 354
Jan '18 = 532.
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FactWorks. (March 1, 2017). Main usages of online tools and platforms by SME in Italy from October 2016 to January 2018* [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/700856/monthly-sme-usage-of-online-tools-and-platforms-italy/
FactWorks. "Main usages of online tools and platforms by SME in Italy from October 2016 to January 2018*." Chart. March 1, 2017. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/700856/monthly-sme-usage-of-online-tools-and-platforms-italy/
FactWorks. (2017). Main usages of online tools and platforms by SME in Italy from October 2016 to January 2018*. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/700856/monthly-sme-usage-of-online-tools-and-platforms-italy/
FactWorks. "Main Usages of Online Tools and Platforms by Sme in Italy from October 2016 to January 2018*." Statista, Statista Inc., 1 Mar 2017, https://www.statista.com/statistics/700856/monthly-sme-usage-of-online-tools-and-platforms-italy/
FactWorks, Main usages of online tools and platforms by SME in Italy from October 2016 to January 2018* Statista, https://www.statista.com/statistics/700856/monthly-sme-usage-of-online-tools-and-platforms-italy/ (last visited August 24, 2024)
Main usages of online tools and platforms by SME in Italy from October 2016 to January 2018* [Graph], FactWorks, March 1, 2017. [Online]. Available: https://www.statista.com/statistics/700856/monthly-sme-usage-of-online-tools-and-platforms-italy/