74 percent of the French small and medium enterprises (SMEs) stated in February 2017 that they made use of online tools to display and advertise their products or services. Almost 60 percent of the SMEs used online tools to provide information to clients and providers.
Main usages of online tools and platforms by SME in France from October 2016 to January 2018*
Characteristic
Show products/services
Provide information (e.g. opening hours, contact info)
Advertise to potential new customers
Communicate with customers or suppliers
Sell products/services
Manage internal business processes (e.g. finances, communication among employees)
Accepting or making payments
Other
Jan '18
73%
71%
71%
67%
42%
10%
25%
2%
Dec '17
76%
64%
73%
67%
42%
9%
27%
2%
Nov '17
74%
63%
70%
63%
41%
11%
26%
2%
Oct '17
76%
62%
72%
62%
43%
10%
26%
1%
Sep '17
75%
67%
71%
65%
41%
11%
25%
1%
Aug '17
75%
62%
70%
60%
44%
14%
25%
2%
Jul '17
71%
67%
73%
64%
44%
9%
25%
2%
Jun '17
75%
64%
69%
59%
42%
11%
23%
2%
May '17
74%
59%
70%
59%
41%
11%
-
2%
Apr '17
79%
64%
73%
63%
46%
12%
-
2%
Mar '17
73%
63%
72%
64%
46%
10%
-
2%
Feb '17
74%
64%
68%
62%
44%
8%
-
2%
Jan '17
73%
59%
70%
61%
44%
11%
-
2%
Created with Highcharts 7.2.2Share of responding businessesShow products/servicesProvide information (e.g. opening hours, contact info)Advertise to potential new customersCommunicate with customers or suppliersSell products/servicesManage internal business processes (e.g. finances, communication among employees)Accepting or making paymentsOtherOct '16Nov '16Dec '16Jan '17Feb '17Mar '17Apr '17May '17Jun '17Jul '17Aug '17Sep '17Oct '17Nov '17Dec '17Jan '18
0%20%40%60%80%100%
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* Source question: For which of the following do you use online tools or platforms (e.g. websites/apps, social networks like Facebook or Google+, etc.)?
** Survey sample group size varies:
Oct '16 = 465
Nov '16 = 534
Dec '16 = 380
Jan '17 = 603
Feb '17 = 482
Mar '17 = 456
Apr '17 = 464
May '17 = 406
Jun '17 = 491
Jul '17 = 421
Aug '17 = 395
Sep '17 = 666
Oct '17 = 417
Nov '17 = 788
Dec '17 = 424
Jan '18 = 454
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FactWorks. (March 1, 2017). Main usages of online tools and platforms by SME in France from October 2016 to January 2018* [Graph]. In Statista. Retrieved January 05, 2025, from https://www.statista.com/statistics/700805/monthly-sme-usage-of-online-tools-and-platforms-france/
FactWorks. "Main usages of online tools and platforms by SME in France from October 2016 to January 2018*." Chart. March 1, 2017. Statista. Accessed January 05, 2025. https://www.statista.com/statistics/700805/monthly-sme-usage-of-online-tools-and-platforms-france/
FactWorks. (2017). Main usages of online tools and platforms by SME in France from October 2016 to January 2018*. Statista. Statista Inc.. Accessed: January 05, 2025. https://www.statista.com/statistics/700805/monthly-sme-usage-of-online-tools-and-platforms-france/
FactWorks. "Main Usages of Online Tools and Platforms by Sme in France from October 2016 to January 2018*." Statista, Statista Inc., 1 Mar 2017, https://www.statista.com/statistics/700805/monthly-sme-usage-of-online-tools-and-platforms-france/
FactWorks, Main usages of online tools and platforms by SME in France from October 2016 to January 2018* Statista, https://www.statista.com/statistics/700805/monthly-sme-usage-of-online-tools-and-platforms-france/ (last visited January 05, 2025)
Main usages of online tools and platforms by SME in France from October 2016 to January 2018* [Graph], FactWorks, March 1, 2017. [Online]. Available: https://www.statista.com/statistics/700805/monthly-sme-usage-of-online-tools-and-platforms-france/
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