The Formula One average TV audience rose significantly between 1987 and 2000, then it experienced a decreasing trend until 2019. The highest figure was recorded in 2000, when the TV audience peaked at 10.6 million, a remarkable increase compared to the 3.9 million viewers of 1987. Whereas the TV audience reached 10.5 million in 2001, since this year the number of viewers started to go down. Especially, the TV audience dropped remarkably in 2013. Since that year, it was only possible to watch live races on pay-TVs, while free-to-air channels just showed the catch-ups. In 2018, it was then recorded the lowest figure since 1987, namely 2.8 million viewers. In 2019, the TV audience slightly rose to 3.1 million.
Formula One World Championship average TV audience in Italy from 1987 to 2019
(in 1,00 viewers)
Characteristic
Average number of viewers in thousands
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Data refer to the average TV audience on both free-to-air and pay-TV channels as follows:
1987 to 1996: RAI, Mediaset;
1997 to 2003: RAI, (pay-TV) Tele+;
2004 to 2006: RAI;
2007 to 2009: RAI, (pay-TV) Sky;
2010 to 2012: RAI;
2013 to 2017: (pay-TV) Sky, RAI (catch-up TV);
2018 and 2019: (pay-TV) Sky, TV8 (catch-up TV).
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P300. (January 24, 2020). Formula One World Championship average TV audience in Italy from 1987 to 2019 (in 1,00 viewers) [Graph]. In Statista. Retrieved July 21, 2024, from https://www.statista.com/statistics/700741/formula-1-tv-average-audience-in-italy-timeline/
P300. "Formula One World Championship average TV audience in Italy from 1987 to 2019 (in 1,00 viewers)." Chart. January 24, 2020. Statista. Accessed July 21, 2024. https://www.statista.com/statistics/700741/formula-1-tv-average-audience-in-italy-timeline/
P300. (2020). Formula One World Championship average TV audience in Italy from 1987 to 2019 (in 1,00 viewers). Statista. Statista Inc.. Accessed: July 21, 2024. https://www.statista.com/statistics/700741/formula-1-tv-average-audience-in-italy-timeline/
P300. "Formula One World Championship Average Tv Audience in Italy from 1987 to 2019 (in 1,00 Viewers)." Statista, Statista Inc., 24 Jan 2020, https://www.statista.com/statistics/700741/formula-1-tv-average-audience-in-italy-timeline/
P300, Formula One World Championship average TV audience in Italy from 1987 to 2019 (in 1,00 viewers) Statista, https://www.statista.com/statistics/700741/formula-1-tv-average-audience-in-italy-timeline/ (last visited July 21, 2024)
Formula One World Championship average TV audience in Italy from 1987 to 2019 (in 1,00 viewers) [Graph], P300, January 24, 2020. [Online]. Available: https://www.statista.com/statistics/700741/formula-1-tv-average-audience-in-italy-timeline/
