Key reason for switching of ad blocking software in the United Kingdom (UK) 2016-2019

Published by Statista Research Department, Apr 27, 2023
This statistic displays the results of a survey on the main reason to switch off ad blocking software in the United Kingdom (UK) between 2016 and 2019. As of February 2019, 23 percent of respondents stated that their main reason for turning off their ad blocker was that they could not access some content with the ad blocker installed.

Main reason for switching off ad blocking software in the United Kingdom (UK) 2016-2019

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Source

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Release date

March 2019

Region

United Kingdom

Survey time period

February 21-22, 2019

Number of respondents

2,034 respondents

Age group

18 years and older

Special properties

internet users

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "You mentioned that you have downloaded an ad blocker on one of your devices but do not currently use one... Which one, if any, of the following is the main reason for this?"

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