Distribution of newspaper readers 2021, by gender

Published by
A. Guttmann,
Jan 5, 2023
As of September 2021, approximately 52 percent of newspaper readers surveyed in Brazil were male. The penetration rate of newspapers in Brazil decreased by six percentage points between mid-2018 and 2021.

Distribution of newspaper readers in Brazil as of September 2021, by gender

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Sources

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Release date

October 2021

Region

Brazil

Survey time period

August 2020 to March 2021 and May to September 2021

Number of respondents

23,841 respondents

Age group

12-75 years

Special properties

people in 14 markets within Brazil who had read print and digital newspapers during the 30 days preceding the survey

Supplementary notes

The source does not specify the type of the survey.
The date of release is the date of access.

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