The statistic presents data on the share of internet users who prefer on-demand streaming over broadcast television in the fourth quarter of 2016, by region. According to the source, 35 percent of respondents in Latin America preferred to watch TV on-demand.
Share of internet users who prefer on-demand streaming over broadcast TV worldwide in 4th quarter 2016, by region
The source provides the following information about the methodology: "Respondents are asked to select a point on a 5-point scale to best describe their tendency to prefer watching TV shows on-demand or as they are broadcast. On this scale, 1= I prefer watching TV shows via on-demand, catch-up or streaming services, and 5= I prefer watching TV shows as they are broadcast live on regular television channels."
This question was phrased by the source as follows: "For each of these sets of statements, please select the point on the scale that best describes you - are you at one end of the scale or somewhere in the middle?"
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GWI. (March 20, 2017). Share of internet users who prefer on-demand streaming over broadcast TV worldwide in 4th quarter 2016, by region [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/689958/broadcast-on-demand-tv-preference-region/
GWI. "Share of internet users who prefer on-demand streaming over broadcast TV worldwide in 4th quarter 2016, by region." Chart. March 20, 2017. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/689958/broadcast-on-demand-tv-preference-region/
GWI. (2017). Share of internet users who prefer on-demand streaming over broadcast TV worldwide in 4th quarter 2016, by region. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/689958/broadcast-on-demand-tv-preference-region/
GWI. "Share of Internet Users Who Prefer On-demand Streaming over Broadcast Tv Worldwide in 4th Quarter 2016, by Region." Statista, Statista Inc., 20 Mar 2017, https://www.statista.com/statistics/689958/broadcast-on-demand-tv-preference-region/
GWI, Share of internet users who prefer on-demand streaming over broadcast TV worldwide in 4th quarter 2016, by region Statista, https://www.statista.com/statistics/689958/broadcast-on-demand-tv-preference-region/ (last visited December 22, 2024)
Share of internet users who prefer on-demand streaming over broadcast TV worldwide in 4th quarter 2016, by region [Graph], GWI, March 20, 2017. [Online]. Available: https://www.statista.com/statistics/689958/broadcast-on-demand-tv-preference-region/
