The graph shows data on which tactics small businesses in the United States were investing as of December 2016. It was found that 45 percent of U.S. small businesses were spending marketing dollars on social media, while 31 percent of them were investing in public relations.
Share of small businesses investing in selected marketing channels in North America as of December 2016
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Manta. (December 1, 2016). Share of small businesses investing in selected marketing channels in North America as of December 2016 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/689931/marketing-channels-small-businesses-invest-usa/
Manta. "Share of small businesses investing in selected marketing channels in North America as of December 2016." Chart. December 1, 2016. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/689931/marketing-channels-small-businesses-invest-usa/
Manta. (2016). Share of small businesses investing in selected marketing channels in North America as of December 2016. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/689931/marketing-channels-small-businesses-invest-usa/
Manta. "Share of Small Businesses Investing in Selected Marketing Channels in North America as of December 2016." Statista, Statista Inc., 1 Dec 2016, https://www.statista.com/statistics/689931/marketing-channels-small-businesses-invest-usa/
Manta, Share of small businesses investing in selected marketing channels in North America as of December 2016 Statista, https://www.statista.com/statistics/689931/marketing-channels-small-businesses-invest-usa/ (last visited December 21, 2024)
Share of small businesses investing in selected marketing channels in North America as of December 2016 [Graph], Manta, December 1, 2016. [Online]. Available: https://www.statista.com/statistics/689931/marketing-channels-small-businesses-invest-usa/
