This statistic presents the share of mobile dark social clickbacks of all clickbacks on shared content in the United Kingdom (UK) in 2016, by advertiser category. In February 2016, mobile dark social generated 30 percent of clickbacks in the style and fashion category.
Share of mobile dark social clickbacks of all clickbacks on shared content in the United Kingdom (UK) in 2016, by advertiser category
1. The term Dark Social was coined by Alexis C. Madrigal, tech editor at Atlantic.com, in 2012, to refer to web traffic that comes from outside sources that web analytics are not able to track. 2. Dark Social happens when someone shares content or a link by copying and pasting into communications such as emails, instant messages and forum posts."
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RadiumOne. (June 10, 2016). Share of mobile dark social clickbacks of all clickbacks on shared content in the United Kingdom (UK) in 2016, by advertiser category [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/686904/share-of-mobile-clickbacks-on-shared-content-in-the-uk-by-category/
RadiumOne. "Share of mobile dark social clickbacks of all clickbacks on shared content in the United Kingdom (UK) in 2016, by advertiser category." Chart. June 10, 2016. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/686904/share-of-mobile-clickbacks-on-shared-content-in-the-uk-by-category/
RadiumOne. (2016). Share of mobile dark social clickbacks of all clickbacks on shared content in the United Kingdom (UK) in 2016, by advertiser category. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/686904/share-of-mobile-clickbacks-on-shared-content-in-the-uk-by-category/
RadiumOne. "Share of Mobile Dark Social Clickbacks of All Clickbacks on Shared Content in The United Kingdom (Uk) in 2016, by Advertiser Category." Statista, Statista Inc., 10 Jun 2016, https://www.statista.com/statistics/686904/share-of-mobile-clickbacks-on-shared-content-in-the-uk-by-category/
RadiumOne, Share of mobile dark social clickbacks of all clickbacks on shared content in the United Kingdom (UK) in 2016, by advertiser category Statista, https://www.statista.com/statistics/686904/share-of-mobile-clickbacks-on-shared-content-in-the-uk-by-category/ (last visited November 22, 2024)
Share of mobile dark social clickbacks of all clickbacks on shared content in the United Kingdom (UK) in 2016, by advertiser category [Graph], RadiumOne, June 10, 2016. [Online]. Available: https://www.statista.com/statistics/686904/share-of-mobile-clickbacks-on-shared-content-in-the-uk-by-category/
