This statistic displays the results of a survey on the type of messaging channels used by small banks to communicate with current and potential customer in Italy in 2016. During the survey period, it was found that 44 percent of the small banks used Facebook Messenger as messaging channel.
Type of messaging and networking channels used by small banks in Italy in 2016
This question was phrased by the source as follows: "Quali canali di messaggistica social sono utilizzati dalla banca con la clientela attuale e potenziale?". The shares are computed over the total of banks already active on social media platforms.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Associazione bancaria italiana, & KPMG. (March 6, 2017). Type of messaging and networking channels used by small banks in Italy in 2016 [Graph]. In Statista. Retrieved November 04, 2024, from https://www.statista.com/statistics/686532/messaging-channels-used-by-small-banks-in-italy/
Associazione bancaria italiana, und KPMG. "Type of messaging and networking channels used by small banks in Italy in 2016." Chart. March 6, 2017. Statista. Accessed November 04, 2024. https://www.statista.com/statistics/686532/messaging-channels-used-by-small-banks-in-italy/
Associazione bancaria italiana, KPMG. (2017). Type of messaging and networking channels used by small banks in Italy in 2016. Statista. Statista Inc.. Accessed: November 04, 2024. https://www.statista.com/statistics/686532/messaging-channels-used-by-small-banks-in-italy/
Associazione bancaria italiana, and KPMG. "Type of Messaging and Networking Channels Used by Small Banks in Italy in 2016." Statista, Statista Inc., 6 Mar 2017, https://www.statista.com/statistics/686532/messaging-channels-used-by-small-banks-in-italy/
Associazione bancaria italiana & KPMG, Type of messaging and networking channels used by small banks in Italy in 2016 Statista, https://www.statista.com/statistics/686532/messaging-channels-used-by-small-banks-in-italy/ (last visited November 04, 2024)
Type of messaging and networking channels used by small banks in Italy in 2016 [Graph], Associazione bancaria italiana, & KPMG, March 6, 2017. [Online]. Available: https://www.statista.com/statistics/686532/messaging-channels-used-by-small-banks-in-italy/
