This statistic portrays the shares of the top three leading social media platforms to follow beauty brands used by British women in 2016, by age group. While Facebook was most commonly used among 25 to 34 year olds, Instagram dominated in the age group between 18 and 24 year with a share of 29 percent.
Preferred forms of social media to follow beauty brands among women in the United Kingdom (UK) 2016, by age group
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Imogen Matthews Associates. (March 9, 2017). Preferred forms of social media to follow beauty brands among women in the United Kingdom (UK) 2016, by age group [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/685274/forms-of-social-media-used-for-beauty-brands-by-age-uk/
Imogen Matthews Associates. "Preferred forms of social media to follow beauty brands among women in the United Kingdom (UK) 2016, by age group." Chart. March 9, 2017. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/685274/forms-of-social-media-used-for-beauty-brands-by-age-uk/
Imogen Matthews Associates. (2017). Preferred forms of social media to follow beauty brands among women in the United Kingdom (UK) 2016, by age group. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/685274/forms-of-social-media-used-for-beauty-brands-by-age-uk/
Imogen Matthews Associates. "Preferred Forms of Social Media to Follow Beauty Brands among Women in The United Kingdom (Uk) 2016, by Age Group." Statista, Statista Inc., 9 Mar 2017, https://www.statista.com/statistics/685274/forms-of-social-media-used-for-beauty-brands-by-age-uk/
Imogen Matthews Associates, Preferred forms of social media to follow beauty brands among women in the United Kingdom (UK) 2016, by age group Statista, https://www.statista.com/statistics/685274/forms-of-social-media-used-for-beauty-brands-by-age-uk/ (last visited November 22, 2024)
Preferred forms of social media to follow beauty brands among women in the United Kingdom (UK) 2016, by age group [Graph], Imogen Matthews Associates, March 9, 2017. [Online]. Available: https://www.statista.com/statistics/685274/forms-of-social-media-used-for-beauty-brands-by-age-uk/
