ARPU of Vodafone in the mobile communications segment in the UK 2018-2025, by quarter

Average monthly revenue per mobile customer (ARPU) of Vodafone in the UK from 2018/19 to 2024/25, by quarter

CharacteristicTotalContractPrepaid
Q1 24/25 14.5 18.4 4.6
Q4 23/24 14 17.9 4.5
Q3 23/24 14.5 18.3 4.7
Q2 23/24 15.3 18.9 5.1
Q1 23/24 15.4 18.8 5.2
Q4 22/23 14.2 17.2 4.9
Q3 22/23 14.6 17.7 5.1
Q2 22/23 14.9 17.8 5.4
Q1 22/23 14.8 17.6 5.3
Q4 21/22 14.1 16.7 5.3
Q3 21/22 14 16.5 5.4
Q2 21/22 13.7 16.3 5.2
Q1 21/22 13.7 16.5 5.1
Created with Highcharts 7.2.2Average revenue per user in GBP13.8913.8914.6214.6214.3514.3514.0214.0214.1514.1514.0514.0513.713.713.413.413.2113.2113.813.813.713.713.713.713.713.713.713.7141414.114.114.814.814.914.914.614.614.214.215.415.415.315.314.514.5141414.514.518.118.118.618.618.418.4181818.118.1181817.817.817.517.516.9316.93171716.816.816.616.616.516.516.316.316.516.516.716.717.617.617.817.817.717.717.217.218.818.818.918.918.318.317.917.918.418.43.93.94.44.44.24.23.93.9444.44.43.93.93.83.83.833.834.84.84.84.84.94.95.15.15.25.25.45.45.35.35.35.35.45.45.15.14.94.95.25.25.15.14.74.74.54.54.64.6TotalContractPrepaidQ1 18/19Q2 18/19Q3 18/19Q4 18/19Q1 19/20Q2 19/20Q3 19/20Q4 19/20Q1 20/21Q2 20/21Q3 20/21Q4 20/21Q1 21/22Q2 21/22Q3 21/22Q4 21/22Q1 22/23Q2 22/23Q3 22/23Q4 22/23Q1 23/24Q2 23/24Q3 23/24Q4 23/24Q1 24/25
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Release date

July 2024

Region

United Kingdom

Survey time period

2018 to 2025

Special properties

FY ends on March 31

Supplementary notes

The abbreviation ARPU refers to Average Revenue per User/Unit.

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