The statistic presents a ranking of the leading cities in Brazil in 2018, based on advertising spending. Brazil's largest city São Paulo ranked first, with more than 35 billion Brazilian reals (approximately nine billion U.S. dollars at December 31, 2018 exchange rates) invested in advertising in 2018.
Leading cities in Brazil in 2018, based on advertising spending
(in billion Brazilian reals)
Figures have been rounded.
On the date of publication, the exchange rate according to exchange-rates.org was 1.00 BRL (Brazilian Real) = 0.258 USD (United States Dollar).
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Kantar Ibope Media. (May 6, 2019). Leading cities in Brazil in 2018, based on advertising spending (in billion Brazilian reals) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/684535/cities-advertising-spending-brazil/
Kantar Ibope Media. "Leading cities in Brazil in 2018, based on advertising spending (in billion Brazilian reals)." Chart. May 6, 2019. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/684535/cities-advertising-spending-brazil/
Kantar Ibope Media. (2019). Leading cities in Brazil in 2018, based on advertising spending (in billion Brazilian reals). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/684535/cities-advertising-spending-brazil/
Kantar Ibope Media. "Leading Cities in Brazil in 2018, Based on Advertising Spending (in Billion Brazilian Reals)." Statista, Statista Inc., 6 May 2019, https://www.statista.com/statistics/684535/cities-advertising-spending-brazil/
Kantar Ibope Media, Leading cities in Brazil in 2018, based on advertising spending (in billion Brazilian reals) Statista, https://www.statista.com/statistics/684535/cities-advertising-spending-brazil/ (last visited November 21, 2024)
Leading cities in Brazil in 2018, based on advertising spending (in billion Brazilian reals) [Graph], Kantar Ibope Media, May 6, 2019. [Online]. Available: https://www.statista.com/statistics/684535/cities-advertising-spending-brazil/